While other firms help you understand what customers do, Boltworks helps you understand what customers feel and respond in real-time with the perfect blend of human empathy and artificial intelligence.
CX, UX & AI.
All Under One Roof
We blend customer experience, data insights, and digital growth strategies to help brands scale intelligently. Founded by digital transformation and experience design leaders, we embed AI throughout your customer journey.
We don't just advise. We build and optimize. Instead of templates, we create tailored systems that evolve with your business.
Customer Experience
Strategy & Research
Human-centered CX, powered by insight and empathy.
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User Research: In-depth interviews & behavior analysis
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Journey Mapping: Optimize every touchpoint across channels
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CX Assessments: Baseline audits + improvement roadmap
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VoC Programs: Feedback loops to capture real sentiment
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CX Strategy: Channel planning, journey design, and impact modeling
UX & Digital
Product Design
Designing experiences that convert and delight.
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UX Research: Task flows, usability testing, A/B experiments
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Conversion-Optimized Design: For D2C, retail & services
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Mobile-First Design: Seamless experience across screens
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Microcopy & UX Writing: Clear, actionable, human-centered content
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Interaction Design: Seamless flows that guide and convert
AI, Automation
& Intelligence
Smarter growth, built with GenAI and behavioral data.
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GenAI Content: Emails, SMS, descriptions, recommendations
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AI Agents: Sales, service & engagement bots
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Agentic Automation: AI that acts with context
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AI Campaigns: Smarter targeting, copy, channels
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Personalized UX: Realtime content, pricing, flows
Customer Insights &
Predictive Analytics
Know your customer. Act with precision.
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Predictive Analytics: LTV, churn, purchase triggers
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Real-Time Dashboards: Segment health, campaign impact
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Hyper-Personalization: Behavior-led targeting
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Customer Health Scoring: Who’s at risk, who’s ready to grow
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Journey Insights: Funnel drop-offs, key drivers
CRM & MarTech
Enablement
Build the stack that powers retention and relevance.
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CDP & CRM Architecture: Unified data, behavior triggers
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Marketing Automation: Email, WhatsApp, push workflows
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Integration & Sync: Shopify, GA4, Zapier, APIs
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Journey Automation: Welcome, winback, loyalty, abandon flows
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Data Privacy & Compliance: Setups with trust at the core
Customer Service
Transformation
Modern service that’s always-on, empathetic, and AI-augmented.
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AI Chatbots: Instant responses with contextual memory
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Smart Escalation: Right agent, right time
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Omnichannel Setup: WhatsApp, web, self-serve
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Service Mapping: Fix friction, enable delight
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CS Metrics: NPS, CSAT, first-response dashboards
Growth &
Engagement Marketing
Activate & retain with data-backed campaigns.
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Lifecycle Email Flows: From onboarding to loyalty
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WhatsApp & SMS: High-engagement messaging
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Cross-Channel Orchestration: Consistency across touchpoints
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Loyalty & Referral Programs: Engineered for repeat revenue
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Winback & Exit Flows: Recover and re-engage
Ecommerce & Conversion
Optimization
Better shopping experiences. Bigger results.
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eComm Store Optimization: Product discovery, navigation, checkout
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CRO: Landing pages, PDPs, upsell flows
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Retention Strategy: LTV growth, churn reduction
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Performance Monitoring: Speed, errors, drop-off tracking
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Support Systems: Integrated chat, self-serve, order tracking
Team Transformation
& Training
Build CX-ready, data-smart teams.
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CX Culture: Empathy + analytics mindset
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Team Upskilling: Research, MarTech, data
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Goal Alignment: Metrics that matter
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Process Redesign: Efficient, customer-led
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Change Management: Smooth, structured shifts
We Don’t Just Talk Results.
We Deliver Them
15-25%
Increase
in conversion rates through intelligent UX optimization
5-10x
Improvement
in customer satisfaction scores
30%
Reduction
in friction points across critical user paths
25-45%
Increase
in customer lifetime value
When To Call Us
01
You’re launching or revamping your eComm store
We design conversion-optimized, mobile-first Shopify stores with smart UX, AI-led product discovery, and retention built in from day one.
02
Your conversion rates are dropping
We identify friction points and rebuild journeys using behavior insights, A/B testing, and personalized flows that nudge users to convert.
03
Customers aren’t coming back
We build data-driven retention engines, complete with lifecycle automation, loyalty triggers, and high-performance messaging across email and WhatsApp.
04
You’re drowning in manual tasks
We deploy AI agents, bot flows, and automated journeys to reduce workload, increase efficiency, and boost real-time responsiveness.
05
Your MarTech stack feels disconnected
We architect unified customer systems that sync CRM, CDP, email, WhatsApp, analytics, and ecommerce into one intelligent CX platform.
06
Your customer service is slowing you down
We design smart support with conversational AI, omnichannel flows, and real-time escalation to reduce resolution time and improve CSAT.
07
You’re unsure how to apply AI in CX
We help you identify the highest-ROI AI opportunities across CX, marketing, and support—and build practical, scalable solutions that deliver fast.
We Called It Boltworks
Because It Does
We don’t do slow. We believe in smart moves, executed fast that spark momentum and drive real growth.
“Bolt” stands for speed, precision, and electric energy.
“Works” means we actually build the thing. No strategy decks that gather dust.
Together, Boltworks is our promise:
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Sharp execution that moves fast
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Systems, not just slides
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Growth that compounds, not drags
Bolt transformed how we approach customer experience. Their AI implementation strategy helped us automate personalization at scale while their journey design work dramatically improved our retention metrics. They're not just consultants. They're partners in our growth.
- eCommerce Director,
Leading D2C Beauty Brand
Brands That Work
With Bolt
From early-stage disruptors to scaling digital teams, we work with brands ready to turn customer journeys into growth engines with smart UX, automation, and AI at the core. Whether you’re scaling D2C, eCommerce, or omnichannel, Bolt plugs in as your AI-led CX and growth partner.
AI in Action:
Transforming Retention for
a D2C Wellness Brand
A D2C wellness brand faced high CAC, low retention, and scattered customer data. Bolt built a connected CX system with AI-led segmentation, personalized journeys, and smart product recommendations driving stronger engagement, repeat purchases, and LTV.
+28% in customer lifetime value (3 months)
+42% in email & WhatsApp engagement
3.2× boost in repeat purchase rate
−22% in CAC via stronger referral loops
Tools We Trust to
Build Smarter Journeys
We bring hands-on expertise with the latest and most advanced tools in AI, automation, personalization, analytics, and ecommerce, using cutting-edge platforms to design scalable, intelligent experiences.
AI & Automation: OpenAI · Claude · Gemini · Jasper · Hugging Face · Zapier · Make · n8n
CRM, MarTech & Lifecycle: HubSpot · Salesforce · Intercom · MoEngage · CleverTap · Gupshup · WebEngage · Mailchimp · Klaviyo
UX, Design & Collaboration: Figma · Miro · Notion · Wix Studio · Adobe Experience Manager
Ecommerce Platforms: Shopify · Magento · WooCommerce · Builder.io · Interakt
Analytics & Insights: GA4 · Mixpanel · Hotjar · SEMrush · PostHog · Google AI Studio · NotebookLM · Perplexity
...and many more
Experience Matters:
The Bolt Perspective
Our Journey To
Smarter CX
Bolt was born at the intersection of tech and empathy.
Founders Simran Ahuja and Sonali Gogia saw brands struggle to balance AI and data with truly human experiences.
Some went too tech-first. Others too design-led. Most couldn’t scale both.
So we built Bolt - to bridge that gap.
We combine smart AI with thoughtful design to create journeys that convert and connect.
Our name says it all: fast, focused moves that spark lasting growth.
Simran Ahuja
Co-founder &
Lead Experience Technologist
Technologist and growth strategist with 18+ years across CX, AI, and product. Ex-Disney, EY, Capgemini. Leads strategy, data, and AI at Bolt.
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Sonali Gogia
Co-founder &
Lead Experience Designer
Service designer with 20+ years in beauty and lifestyle. Ex-L’Oréal, Colorbar. Leads journey design and customer experience at Bolt.
Why Brands
Choose Boltworks
AI-First Thinking
We embed GenAI and automation into customer journeys from personalized flows to predictive retention triggers.
Experience-Led Strategy
Led by a team of designers, strategists, and technologists with 20+ years of combined consulting and industry experience
Growth Obsessed
We design to convert. Our work delivers outcomes like 30% conversion lifts and 20% better retention.
Boutique Attention
Small team. Big results. A high-touch, senior-led service model shaped by decades of consulting and industry experience.
Ready To Transform Your
Customer Experience?
Whether you're just beginning your AI journey or looking to optimize and scale existing systems, Bolt meets you where you are.
We design customer experiences that are intelligent, connected, and deeply human blending UX, data, and AI to drive real business outcomes.
From discovery to retention, we help you build journeys that convert, delight, and grow with your brand.